Tagged: outdoor retailer

The Vapur team headed to Salt Lake City, Utah for Outdoor Retailer Winter Market, January 22-25. Despite the frosty air, Vapur’s week was nothing but bright as we took home three prestigious awards and a load of enthusiasm from fans. It was a whirlwind week of appointments, endless chitchat, and concerts (hello, Macklemore!) but here, in a nutshell, are the highlights!

Day 1, Vapur hosted an exclusive media lunch to unveil the MicroFilter, Vapur’s new, innovative filtration system. The MicroFilter is to be officially released spring 2013.

Outside magazine’s “Gear of the Show” is one of Outdoor Retailer’s most coveted awards. Out of hundreds of brands and thousands of products, the industry-leading magazine only hands out five awards per show. When editors dropped by the Vapur booth to deliver a giant placard announcing they’d picked the MicroFilter, needless to say, we were ecstatic!

Vapur’s recognition didn’t stop there; the MicroFilter also received a “Best in Show” award from Gear Junkie, as well as a “Best in Show” award from Gumption Gear for 2013 Outdoor Retailer.

Aside from the awards, Vapur took part in hosting a party with DeLorme, Wenger and YakTrax that featured Vapur Pro Team member, Polar Explorer, Eric Larsen.

Jonathan Dorn, outdoor adventurer and editor-in-chief of Backpacker magazine, moderated the event as Eric discussed his world-record-setting attempt to ride a bike to the South Pole (Vapur was a proud sponsor of Eric’s landmark “Cycle South” expedition). Event attendees were psyched to receive giveaways such as 0.7L Element Vapur Anti-Bottles, DeLorme, Wenger and Yaktrax products, free beer and, showstopper, a replica of the bike Eric road across Antarctica.

It was a landmark Outdoor Retailer for Vapur and we’re honored, humbled and beyond excited over the anticipation building for the new Vapur MicroFilter!

Vapur hosted media lunch to introduce new MicroFilter.

Ice Party by DeLorme, Wenger, Yaktrax and Vapur.

Polar Explorer, Eric Larsen at OR Ice Party

Vapur Team receiving Outside Magazine award.

Great Times in Salt Lake

Last week, the Vapur Team headed out to Salt Lake City, Utah for the Outdoor Retailer Summer Market, ORSM, to promote hydration and talk gear with a bunch of outdoor enthusiasts.

This motley crew included Vapur’s hard working co-founders, David Czerwinski, Brent Reinke and Jason Carignan, National Sales Director, Ashley Doran, Marketing Manager, Jenny Guy (me!) and Creative Director, Frez Ferrino.

ORSM started on August 1 with a Preview/Open Air Demo Day, including stand up paddle board and kayak demonstrations and… a Sierra Nevada beer tent! The day continued on with Brent and Ashley giving out 1L Vapur Elements to GOA members at the Grassroots Outdoor Alliance dinner, while Jason and I rubbed elbows with the writers and editors of sport and outdoor publications at a Speak EZ Media Suite hosted by Verde PR.

Each day of the show, the Vapur Team handed out 1,000 Anti-Bottles to show-goers at the four Vapur-sponsored hydration stations in the Trade Hall and New Exhibitor Pavilion. Vapur partnered with Event Water Solutions to bring these stations to ORSM and to help cool attendees down in the Utah Summer heat. With lines of people waiting at these stations, the Team managed to blow through 1,000 bottles in about 30 minutes everyday of the show.

To meet demand and to (do what Vapur loves to do) support a good cause, each day the Team also sold 1L Elements in the Vapur booth with all the funds going to the Conservation Alliance.

Friday of ORSM, Vapur held a massive booth party made complete with the infamous DJ Knucklz and two kegs of FREE beer. Anti-Bottles were also given to all who showed up to get down with the Vapur Team.

Needless to say, we had a great time! In 2009, Vapur set out to kick the disposable bottle habit and keep the world hydrated. With a calculated 23,270 disposable bottles saved from landfills that week, we did exactly that as the Mobile Hydration Sponsor at ORSM.  Some of the highlights from OR week include: dinner with Verde PR, lunch with Polar Explorer Eric Larsen, chatting new products with partners, participating in the ORSM Ragnar Relay and talking with great buyers, media and our lovely outdoor reps!

We’re looking forward to seeing you at Outdoor Retailer Winter Market!

Happy hydrating,

Jenny & the Team

 

Crowd at Vapur Booth Party

DJ Knucklz Spinning at the Vapur Booth Party

ORSM Ragnar Relay

Vapur Hydration Stations

Rolled, folded or flattened: New Vapur Anti-bottle meets increasing consumer demand for affordable, convenient and eco-friendly options to disposable plastic bottles

Vapur set to attend Outdoor Retailer Summer Market show

July 17, 2009

(Westlake Village, CA) The Vapur founders will be attending this year’s Outdoor Retailer show from July 20-24. They will also be helping facilitate the Bikeshare program on the South Plaza with the folks from Swobo bikes on Tuesday. Look for us here and at other show hot spots for your free Vapur before they hit shelves!

 

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Vapur Set to Attend Outdoor Retailer Summer Market Show